Growth strategist and product marketer with 6+ years in B2B SaaS. I combine sharp positioning, high-performance funnels, and research-driven experimentation to help technology companies scale.
Driving growth for an AI-powered presentation platform used by millions to generate slides from text inside Google Slides and PowerPoint. Focused on scaling acquisition, improving activation funnels, and expanding the product's reach across education, enterprise, and creator segments.
Led a team of 4 driving growth for a global research and expert recruitment platform. Revamped full-funnel marketing across paid, organic, and outbound. Launched thought leadership initiatives including a podcast and product changelog. Pioneered Generative Engine Optimization for visibility across AI search engines.
Revamped performance marketing funnels improving lead-to-customer conversion by ~12% in the first month. Led GTM for a US product launch across B2B and B2C audiences. Managed $10K/month ad spend across Meta, Google, and TikTok.
Directed product marketing for B.Tech admissions, driving 60–70% of acquisition through performance channels. Cut CAC by 47% in 3 months through growth experiments. Managed a team of designers and copywriters.
Created high-impact copy for Fortune 500 brands and unicorn startups. Led content for out-of-home advertising and social campaigns across multiple verticals.
Full-funnel systems that combine outbound, content, and paid channels into predictable pipelines. Not just campaigns, but engines.
Turning products into clear, differentiated narratives that resonate with the right buyers and cut through market noise.
Account-based marketing, email at scale, and content-led strategies targeting enterprise and high-growth startup segments.
Data-driven testing across pricing, messaging, channels, and funnels. Find what works, then scale it.
GEO, AI search optimization, LLM-powered workflows, and generative tools for content, automation, and competitive intelligence.
One-pagers, decks, case studies, and competitive assets that arm sales teams with what they need to close.
Produced The Man Who Speaks Nature, a documentary that won 15+ international awards. Film has shaped how I think about narrative, pacing, and emotional resonance in everything I do.
Running an independent music label focused on electronic and alternative artists from Northeast India. Handling everything from release strategy and distribution to artist branding and marketing.
Advising early-stage startups on growth strategy, positioning, and go-to-market. Helping founders figure out what to say, who to say it to, and how to build traction from zero.
I'm always open to conversations about growth, product marketing, or interesting problems worth solving.